有效撰寫英文商業策略 (Writing Effective Business Strategies)

Exercise 668

Explaining Difficulties in Developing a Product or Service
(描述產業所面臨的困境)

I. Pre-Listening Exercise
II. Listening Exercise
III. Post-Listening Exercise



I. Pre-Listening Exercise [Top]

Check the meanings of the following words and expressions:
  • credit cooperatives
  • market liberalization policies
  • sprung up quickly
  • intensifying market competition
  • loan defaults
  • dramatic reform measures
  • necessitating
  • prevalent
  • corporate loss
  • unresolved financial problems ?


II. Listening Exercise [Top]
Listen to the conversation by pressing the "Play" button and then answering the following questions. Press the "Final score" button to check your quiz results.


1. How many credit cooperatives are currently operating in Taiwan?
A. 72
B. 35
C. 30

2. What is at great risk in Taiwan?
A. the survival of credit cooperatives as governmental initiatives
B. the survival of credit cooperatives as financial institutions
C. the survival of credit cooperatives as financial research centers

3. What will create a serious financial crisis domestically?
A. financial organizations drawing on their personal experiences to improve their competitiveness
B. many credit cooperatives leaving behind several unresolved financial problems
C. credit cooperatives playing a pivotal role as financial institutions

4. What has increased the incidence of loan defaults?
A. adverse effects, such as banks’ lowering their criteria for loan approvals to remain competitive
B. adverse effects, such as the inability to reform and lower the rate of defaulted loans
C. adverse effects, such as the inability of financial research to directly focus on market developments

5. What is especially prevalent among credit cooperatives?
A. corporate loss among Taiwan’s financial organizations
B. turbulent political and economic situations
C. poor investments and subsequent defaulted loans


Score =


III. Post-Listening Exercise [Top]

Write a paragraph that makes an inference from statistics regarding a product or service by following this structure:

1. Describe the general setting for developing a particular product or service.
描述產品或服務研發的流程配置
2. Introduce the main problem(s) that managers face in developing that product or service.
描述產品或服務研發主要的問題點
3. State the implications or consequence of the problem(s) remaining unresolved.
描述不解決問點的後果