Check the meanings
of the following words and expressions:
large trade imbalance
raise brand awareness
1. Listen to the
conversation by pressing the "Play" button and then answering
the following questions. Press the "Final score" button
to check your quiz results.
Which country does Taiwan lag behind in terms of development of
has the Taiwanese government encouraged the development of
adding this sector to the priority list of growth areas for
by promoting the connection between the new game and current
comic book series
by emphasizing design, manufacturing and testing
the key market sector for on-line gaming?
7-12 year olds
13-26 year olds
30-45 year olds
current government policies aim to satisfy domestic demand for
by emphasizing design,
manufacturing and testing
B. by replacing imported Korean
products with innovative local products
representing a considerable portion of the game sector
new on-line games promoted together
with current comic book series, movies and television programs?
to raise brand awareness
emphasize design, manufacturing and testing
appeal to Chinese consumers
Write a paragraph that describes
a project to develop a product or service (專案描述
) by adopting the following structure:
Provide the rationale for taking on the project.
Present market data that justifies the project's
Spell out the immediate and long term goals of
Describe the project's distinguishing features,
while pointing out the strategy employed to successfully
Conclude the presentation by pointing out the
anticipated merits of the project and the positive impact that
it will have.